Law governing Turkey Essay Example for Free

Law administering Turkey Essay IVF (in vitro preparation) alludes to treatment for fruitlessness, in which eggs are expelled from a womans body, treated with sperm in a research center, and afterward came back to the belly in no time a short time later to keep creating. IVF has been incredibly accomplished by the Turkish Medicine people group with the end goal that even individual moms and couples from different nations emergency clinics in go into Turkey so as to get youngsters through this procedure. The sperms gave by sperm givers experience screening so as to check their wellbeing status and the attractive qualities required by most patients (ourbodiesourselves para2). These advances in advances are not in congruity with the way of life and the law administering Turkey. The paces at which the innovations are progressing are more prominent than the rate at which the general public is reacting to such changes, particularly by those in lower financial class. Yet, again numerous individuals would incline toward the possibility of proxy parenthood and oocyte gift to some new procedures that are applied in clinical practice today. Everywhere throughout the world, Turkey notwithstanding, individuals are as yet bantering on the social and moral effects of oocyte gift and surrogacy on the general public. As per (Selim, et al 34), relatively few investigations have been done in Turkish society to get their perspectives on proxy parenthood and oocyte gift. In any case, considers that have been directed with a point of examining the moral quandaries looked by the Turkish individuals on in vitro preparation and oocyte gift have indicated that even most fruitless wedded females would at present not acknowledge substitute parenthood and egg gift. The greater part of them had favored reception to IVF technique. They reason that, these progressions in medication are against nature (Selim, Et al 54). Strikingly, numerous examinations completed in Turkey show that numerous individuals consent to oocyte gift. Investigation Ethics is the conviction and rules that decide people’s conduct which thus shapes people’s culture. IVF and oocyte gift for quite a while has been a subject of discussion particularly concerning their clashing qualities to cultural standards and simultaneously the need to satisfy patients’ wants to have youngsters. Regularly fruitless couples can settle on choice on what they need with respect to having kids yet this is constrained the laws that oversee generation in Turkey. The laws must be steady with the socio-social and strict qualities, which in Turkey doesn't allow certain regenerative medicines. Moral issues that have ascended since this innovation came to put incorporate the spread of gay relationships which is against Islamic and Christian lessons and is a danger to moral being of most social orders on the planet (Jinemed Hospital para 4). Sadly, even Lesbian couples and gay men employ proxies to bring forth their kids. This is against the reason for which the innovation was created. Another issue is the supportability of most relationships in Turkey as well as in the entire world when all is said in done particularly in USA where most separation cases happen. A few ladies especially those of high financial status want to remain single in light of the fact that after all there is oocyte gift and they can stand to pay proxies. Some simply do this since she could never need to be seen pregnant or to shoulder the torment of conveying the infant in her belly. These advancements effectsly affect relationships today since anyone can have a youngster whether in a relationship or not. In spite of the fact that Turkey doesn't encounter high separation rates as the USA, yet it despite everything balances an issue. The issue about the security of the family has additionally been a significant concern particularly on the substitute mother originates from. The primary substitute mother on the planet, Elizabeth Kane depicts her trial as proxy mother to be one of the most noticeably terrible encounters throughout her life since ordinarily the general public has eyes on you and your family. She says that being a substitute mentally and genuinely influences the mother, her significant other and even their youngsters. It even gets hard to consider giving up the kid to the mother because of the passionate connection between the proxy mother and the kid. She considers being a proxy to be prostitution (Ourbodiesourselves para 2). End IVF (in vitro preparation) and oocyte gift had all the sincere goals yet its negative effects were not genuinely investigated before trying it for people and that is the motivation behind why concocting a legitimate and comprehensive enactment has not been conceivable in Turkey as well as in any nation on the planet. Much the same as cloning has been a major issue and danger to people, IVF may be unique yet it presents nearly a similar danger to individuals. Legitimate enactment is important to check the moral issues that have been raised by strict networks and the common society. Once more, much the same as fetus removal, enactment alone may not contribute much in rethinking such practices. The most significant is the demeanor of the individuals towards such advancements. Works Cited Page Jinemed Hospital: Infertility treatment in Turkey. Instinct Communication Ltd, Istanbul 2010 Retrieved from http://www. treatmentabroad. com/fruitlessness treatment-abroad/turkey-barrenness/jinemed-emergency clinic/Our Bodies Ourselves: The Politics of Womens Health. Wellbeing Resource Center, Boston. 2008 Retrieved from http://www. ourbodiesourselves. organization/book/partner. asp? id=31compID=67 Selim; Muharrem; Hakan; Mahir; Gulec; Adnan; Fatma; Ceren and Ozlem et al. Assurance of the perspectives of Turkish fruitless ladies towards surrogacy and oocyte gift. Proficient Medical Publication, Karachi 2009

HRM Strategies Description

Presentation Human assets directors are constantly experiencing elevating difficulties in overseeing individuals while filling in as HR professionals in worldwide or transnational organizations in the wake of globalisation.Advertising We will compose a custom article test on HRM Strategies Description explicitly for you for just $16.05 $11/page Learn More Srivastava and Agarwal (2012) affirm that HR â€Å"managers are confronting numerous adjustments in the current business situation like globalization workforce assorted variety, innovative advances, and changes in political and lawful conditions combined with the need to grasp data technology† (p.46). These difficulties apply huge weight on the HR elements of looking for powerful techniques of enrollment, preparing, creating, and holding the most skilled faculty inside a worldwide association portrayed by huge workforce assorted varieties. This paper investigates two principle challenges experienced by HR directors working in global or multi-transnational organizations. These difficulties are related with globalization combined with difficulties and chances of correspondence and data innovation influencing HR capacities. Difficulties of HR in of the period of globalization Overview From political and monetary points of view, globalization alludes to the business sectors, lawful, and political denationalization. It prompts the combination of money related frameworks combined with exchange markets. Globalization opens HR to different difficulties including the foundation of new laws influencing HR capacities, varying hard working attitudes, mentalities, correspondence challenges because of language obstructions, rivalry, and contrasting administrative styles in the journey to have individuals work viably in an offer to achieve the objectives of a transnational or worldwide association. In the light of this acknowledgment, Srivastava and Agarwal (2012) declare, â€Å"HR administrators have a test in manag ing more capacities, progressively heterogeneous capacities, and greater inclusion in the employees’ individual life† (p.46).Advertising Looking for paper on business financial matters? We should check whether we can support you! Get your first paper with 15% OFF Learn More Among the various difficulties experienced by HR, while working in globalizing transnational or worldwide association, is coordinating individuals from various social foundations, which presents the administration challenge in worldwide organisations’ HR capacities. Globalization and the board of workforce assorted varieties As associations globalize, the HR office enrolls, prepares, and tries to hold individuals from differing social and moral foundations. Powerful administration of individuals from assorted social foundations calls for HR directors to invest additional energy and search for procedures of relieving social clashes inside a worldwide association. Dessler (2004) contends,  "The significance of decent variety the executives has been imparted by scholastics and experts the same, refering to the numerous advantages of having a heterogeneous association instead of a homogeneous organisation† (p.43). A homogenous association is a non-enhanced association while a heterogeneous is broadened association, which implies that it utilizes individuals of fluctuating foundations as far as race, age, physical capacities, and topographical districts among different elements. Gathering from this contention, a globalized or transnational association is a free association. Globalization represents a huge test the HR, which is the test of powerful administration of assorted employees.Advertising We will compose a custom exposition test on HRM Strategies Description explicitly for you for just $16.05 $11/page Learn More Scholars note that a decent administration of workforce assorted variety ought to be able to improve workforce profitability, improve workforce comm itment, and encourage decrease of staff non-attendance combined with a diminishing of workforce turn over (Dessler 2004). For example, at Google Company, workforce decent variety the board is basic in the undertaking to expand the capacity to address the different needs of increasingly assorted Google client base. Especially, Google gains from the legitimate perspectives of its differing workforce for such a workforce furnishes expanded critical thinking limits combined with upgraded innovativeness levels, something that is basic for the accomplishment of the association later on for the obscure changing business condition. This perspective epitomizes the expanding difficulties of HR to send decent variety as a wellspring of upper hand rather than a reason for hierarchical disappointment because of assorted variety clashes. A developing assemblage of writing uncovers that an immediate relationship exists among representatives, participation, work execution, commitment, and view of b eing significant assets of an association. As indicated by Pope, â€Å"if the executives and colleagues neglect to esteem ladies and minorities, organization profitability will probably endure as a consequence† (2004, p.63). This statement deduces that fumble of workforce decent variety means influencing an organisation’s costs. In this specific situation, associations that don't bolster decent variety existing in their work environments are probably going to dive into costly claims and out of court settlement cases, which are contributed principally by poor administration of different ability pools.Advertising Searching for article on business financial matters? We should check whether we can support you! Get your first paper with 15% OFF Find out More Furthermore, globalized associations are vulnerable to costs connected to substitution of workers (Jayne Dipboye 2004). In a circumstance where an association is established of individuals of changing ethnicities combined with higher extents of ladies contrasted with the general business normal, an inquisitive emerges looking for HR crowd on how the compromise of contrasts among representatives can be accomplished without shortening into undue grinding during everyday communications of the workers. In this unique situation, overseeing workforce decent variety turns into a critical undertaking. Something else, the presentation of an association turns out to be contrarily hindered, and thus its efficiency and benefit. Improvement of conceivable information by today’s the board experts is in fact pivotal since huge numbers of the issues experienced in the workplace provoking prejudice for the distinctions describing varying specialists must be settled by utilization of shrewd met hodologies of workforce assorted variety the executives. Pless and Maak (2004) contend that a large number of the issues that cause grating in an association are for the most part ascribed to points of view of minority and larger part workforce contrasts (p.129). This rubbing normally is progressively articulated in associations with most of the workforce originating from an aggregate ethnic gathering or race. Where minority bunches generally see themselves as being mistreated or victimized, it is obvious that they would consider making strides that are unfortunate to the exhibition of an association. This viewpoint is maybe generally plausible since globalization has encouraged free and fast progression of data on attention to the minority rights combined with the presence of stricter hierarchical codes of behaviors and guidelines transcendently figured to oversee practices inside working environments. In this specific situation, having workforce-decent variety the board informatio n is basic for the reasons for permitting HR supervisors to accomplish their employments commands. This attestation is maybe progressively reasonable particularly by thought of Pope (2004) contention that it â€Å"is in light of a legitimate concern for the administration of any firm to sharpen its workforce towards race and sexual orientation issues and guarantee that the work environment is liberated from victimization minority bunches just as women† (p.64). From this measurement, overseeing workforce decent variety has a main commitment in supporting individuals working inside a globalizing organization to associate trying to facilitate the organisation’s objectives, make positive changes inside the corporate network without nullifying advancement, and fortifying worldwide associations business organizations. Rundown Globalization expands the difficulties of HR work inside an association by making increasingly complex workforce much the same as expanded workforce de cent variety attributes. Kersten (2000) noticed that overseeing differing representatives in a worldwide or transnational association â€Å"begin with alluring social and political goals† (p.236). Drawing from this contention, obviously HR the executives has a proactive task to carry out in guaranteeing that workforce decent variety is suitably figured out how to keep away from irreconcilable circumstances among the minority and lion's share gatherings of laborers. Furthermore, HR chiefs can't direct this honorable assignment in the event that they are not completely cognisant of the significance and significance of dealing with the workforce assorted varieties fittingly in globalizing associations. Difficulties and open doors for correspondence and data innovation on HR Overview Advancement data and innovation acquaints difficulties in associations related with adjustment of work to meet changes in the advances used to make items and administrations to forestall out of date quality of an association. As per Mishra, and Akman (2010), â€Å"advanced innovation has would in general lessen the quantity of employments that require little abilities and to expand the quantity of occupations that require extensive aptitudes, a move called moving from contact work to information works† (p.243). The most noteworthy test of HR is to look for a system for guaranteeing that their globalizing associations can exploit data and innovation to upgrade the advancement of their employees’ expertise levels and profitability. Openings and difficulties of data and correspondence innovation (CT) for HR ICT presents a few open doors for association

Resoure Planning HU Example

Resoure Planning HU Example Resoure Planning HU â€" Assignment Example > The essence of any business is to provide the most efficient services to its clients through their most appropriate technology and business policies. Technology is of great importance when dealing with clients, as well as production means. Each of these important aspects requires that a company understands its preferences and to what lengths the business is willing to go to meet its goals. The company is required to manage its computer resources and its storage of important business data. The benefits of adopting a new system for Bazaar Ceramics are numerous though there are also some risks that may be incurred. But given the increasing benefits that a company benefits from, adopting this new technology will be essential. The company will benefit from faster deployment of new business capabilities, lower-risk business innovation, global scale outreach, more intelligent IT spending and easier automation of IT services and information from the relevant sites. Some of the risks to be incurred include outsourcing to an external provider which gives the flexibility but does not eliminate the risks incurred; storage of data outside the company may be of great concern and the probability of vendor lock-in due to the different services provided by each vendor. With such details, the company can make better decisions on how to develop the technical ability of the company. The main aim of this report is to explore the benefits of adopting a different strategy on the technological front. Technology is very essential in the current business world with each company seeking to address its issues from a technological point of view. Each company looks for ways of saving more while using the least cost to maximally achieve the greatest results on the same. Technology has made business faster with the internet revolutionizing the way business is being done. Interactions within and without have become easier, faster and more secure with each party expressly meeting their dem ands with such minimal supervision but with constant communication being core. Thus, speed, cupped with technology adds flexibility and responsiveness to interactions. It also allows for far-reaching collaboration with different applications connecting larger business networks. This allows for the blending of talents and abilities which makes innovation quite an important aspect of the company. Adopting the proposed system will be important in realizing these goals and the report herein will look at all these important attributes that make up this important technological drive. Therefore, the benefits herein will ensure that the reasons behind such a proposal will be adequately addressed with each point being explored further to ensure all risks and benefits are addressed before a conclusive decision can be made regarding the same. Each decision has to be viewed in relation to the business core policies, goals and objectives with the best decision made in favor of these rather than individual interests. The benefits are immense. First and foremost is the idea of reduced IT costs. The development of IT in the world has changed the pace and face of businesses in the world. This company has also not been left behind in this. The continued application of IT in almost all the departments proves this. These benefits have led to the concentration of most of the company’s resources and revenue into ensuring that the company has adequate IT personnel, equipment and up-to-date system software. With the increase in web-enabled devices, the issue of data access will be made easier. This can be applied in the company too. The need to reduce costs in every possible manner is every company’s drive. The costs of IT need to be maintained as low yet efficient as possible to ensure the business does not come to a standstill. With a new system, the costs of system upgrades, new hardware and software and expertise consultations will be drastically reduced since these will b e included in the contract with the service provider chosen. The company will no longer be in need of the expert staff hence reduction in wages spent on such.

Choosing Political Science Term Paper Topic

Choosing Political Science Term Paper Topic Are you in trouble choosing a good topic for your term paper? Here we present several tips to help with this task. If you experience problems with choosing an effective topic for your political science term paper, you are not alone. It is clear that to write a good term paper, you need to find a good topic to write about. One of the biggest term paper writing mistakes is not paying enough attention and time to think over its title. Anyway, dont be worried too much. This part of academic writing gets easier with more practice. We collected for you several tips to help with choosing topic for your political science term paper. An effective topic for your term paper needs to satisfy the following requirements: First of all, the topic should be appropriate for your assignment. For instance, it is not a good choice for a political science term paper to take a topic, related more to history or economics, than to the political science. Second, your topic should be easy to research. Try to choose subject you are enough informed about so as to write comfortably. Third, the topic should not be too broad or too narrow. If you choose the first, it will be difficult for you to cover it in deep detailed way within the page limit. And conversely, you will face problems with writing the necessary number of pages to cover too narrow topic. Fourth, choose the topic that is important and interesting for you. Term paper expects a lot of work, including research, so if you are not interested in the chosen topic, you will get bored and it is unlikely that you will produce an effective project. The last key point for choosing great topic for your paper – be creative! Creativity and fresh approach surely will be appreciated by your supervisor.

Miles Davis as the Influence of Jazz Essay - 1777 Words

Question 11 Miles Davis was one of the greatest and most important figures in jazz history. Miles Dewey Davis III was a musician, composer, arranger, producer and bandleader all in one. Davis was at the forefront of almost every major development in jazz after World War 2. He was one of the most influential and innovative musicians of the twentieth century along with Charlie Parker and Louis Armstrong. His versatility landed him at the forefront of bebop, cool jazz, modal, hard bop and fusion (Kirker, 2005:1). His sound went on to influence many other newer forms of music today such as pop, soul, Ramp;B, funk and rap. As one of the last trumpet players, Davis employed a lyrical, melodic style that was known for its minimalism as well†¦show more content†¦Ã¢â‚¬Å"Walkin†, was a swaggering blues piece informed by the extended harmonies of bebop was a shift from cool jazz and announced the arrival of hard bop (Sales, 1992:171). Hard bop was the evolvement and development from bop du ring the 1950s and 1960s, often regarded as a reaction to the restraint and intellectualism of cool jazz (Kingman, 1990:389). With the installation of the Miles Davis Quintet, Davis picked up where his late forties sessions left off. Eschewing the rhythmic and harmonic complexity of the prevalent bebop, Davis was given space to play long, legato and essentially melodic lines, where he would begin to explore modal music, his lifelong obsession. Modal jazz is a new venture for jazz both harmonically and structurally, it no longer used the chord progressions of standard tunes as the basis for improvisation replaced by a succession of scales on which the performer improvised instead (Kingman, 1990:390). Davis had definitely gone a long way in his trumpet playing since collaborating with Parker. No longer dependant on bebop phrasing, he chose a minimalist approach instead. Ornate phrasing gave way to a smattering of tones. He was also utilizing a Harmon mute, sometimes adding reverb, which had a whisper effect and personalised his sound. Elements of texture and silence between notes were becoming more dominant ( Kirker, 2005:2). By 1958, he had freed himself by using modal scales and slower moving harmonies. â€Å"Milestones† portrayed this example asShow MoreRelatedMiles Davis Essay1141 Words   |  5 PagesJon Davis Perspectives in American Jazz Ben Martinson December 10, 2009 Miles Davis: The Last Pioneer in American Jazz Miles Davis represents the pinnacle of modern American Jazz. He was one of the foremost pioneers in the inventions of cool jazz, hard bop, free jazz, fusion and techno. He was, arguably one of the most influential figures in music, pushing the boundaries of what was commonly known as jazz into new directions that most people thought was impossible. Davis was bornRead MoreMusic And Its Influence On Music1590 Words   |  7 Pagesin music by tinkering with old methods are how new musical ideas are discovered. In the past, Miles Davis’ explorations into jazz fusion and modal jazz music pushed the envelope. Now, Kanye West’s explorations through samples, orchestration and rhythms shape the direction of music. For both Miles Davis and Kanye West, the fields of music (Jazz and Hip-Hop) in which they have had most of their influence are considered to be predominantly dominated with black artists. Furthermore, it is in ParisRead MoreMiles Davis And The Jazz Music931 Words   |  4 Pagesartists around the world and Miles Davis is considered one of the finest in the jazz genre. As one of the greatest jazz musicians ever, he instrumental in developing new forms of music such as jazz fusion. Like many famous twentieth century composers and artists, Davis grappled throughout his career with drug abuse, however, his music is still inspirational today and will impact and influence future generations and push them to their creative boundaries. Miles Dewey Davis III was born in Alton, IllinoisRead MoreMiles Davis : Jazz Music912 Words   |  4 Pages For many jazz followers and musicians, Miles Davis represents one of the most prominent icons of jazz music. One can honestly say that Miles Davis is a true representation of what jazz music is. One of the greatest jazz musicians of all times, as recognized by many great players, also became one of the most prominent bandleaders; proved by his many successful groups and recordings. Miles always surrounded himself with great musicians that, in one way or another, were jazz icons themselves. AfterRead MoreThe Most Popular Instrument of All Time: The Trumpet Essay892 Words   |  4 Pagestheir time, but faded away. The trumpet has survived them all. It is probably the most popular instrument of all time. With talented musicians like Louis Armstrong and Miles Davis, the trumpet has been able to endure. The purpose of this paper is to highlight the careers of Armstrong and Davis, and how the trumpet became their way into Jazz. Louis Armstrong was born on August 4th 1901 in New Orleans, Louisiana. Louis had a hard and painful childhood. In 1922 at the age of 21 Louis moves to ChicagoRead MoreIts All About Jazz Fusion807 Words   |  4 Pagesâ€Å"It’s All About Jazz Fusion† Of the jazz styles studied in this module, I prefer jazz-rock-fusion. I enjoy listening to this style of jazz because it creates a rock mood by its different melodies, complex rhythms, tones and harmonies. Jazz –fusion, â€Å"melds rock rhythms and the use of electronic instruments with collective improvisation† (Ferris). Jazz music in general is mostly improvised music, so its melody is an interesting element to its listeners. I feel that being a jazz musician has toRead MoreMiles Davis Essay1364 Words   |  6 PagesMiles Davis: The music’s right but the approach is wrong. Music listeners everywhere have heard at least a smidgen of the music from â€Å"the prince of darkness†. Although Miles Davis, dubbed the â€Å"most revered jazz trumpeter of all time, not to mention one of the most important musicians of the 20th century† by Rolling Stone Magazine and known as the birth of cool, attitudes and behaviors we never truly kind and the man was notoriously known as a jerk, his music was of great importance to the jazzRead MoreJohn Coltrane Essay1579 Words   |  7 PagesJohn Coltrane John Coltrane Jazz, taking its roots in African American folk music, has evolved, metamorphosed, and transposed itself over the last century to become a truly American art form. More than any other type of music, it places special emphasis on innovative individual interpretation. Instead of relying on a written score, the musician improvises. For each specific period or style through which jazz has gone through over the past seventy years, there is almost always a single personRead MoreEthno 50B Essay #11347 Words   |  6 PagesSmall Changes Make Big Differences A living jazz legend once exclaimed â€Å"jazz has borrowed from other genres of music and also has lent itself to other genres of music.† Herbie Hancock makes it clear that jazz has been an evolving form of art. And just as simple as the notion that music can change the world, music changes in itself. Jazz once evolved into something we call swing. Back in the roaring twenties people got up and danced to this kind of music. However, these simple and playful melodiesRead MoreLouis Armstrong And Jazz Age1128 Words   |  5 PagesThe 1920s was known as the Jazz Age, Francis Scott Fitzgerald said â€Å"it was an age of miracles, it was an age of art, it was an age of excess, and it was an age of satire. Music also plays a big role in The Great Gatsby. One singer that was popular in the 1920s was Louis Armstrong he was known as the King of Jazz. Louis Armstrong was born on August 4, 1901 in New Orleans, Louisiana. Armstrong was born and raised in New Orleans he was the son of a prostitute and an absent father. Louis Armstrong

Why We Should Legalize Marijuana Free Essays

We should legalize marijuana because it would be a great tax source for the government, it would help out farmers, it would create many jobs, it would eliminate a good majority of the jail population, it would lessen the amount of tension that we see around us, and it is a safe drug. Although there are many good reasons that we should legalize marijuana, there are also some good reasons that we should not legalize it. These include it would increase the amount of lazy people, it might be hard to tax and control it, and it would increase the availability of marijuana to underage people. We will write a custom essay sample on Why We Should Legalize Marijuana or any similar topic only for you Order Now Herb is the healing of a nation, alcohol is the destruction. † 1 This quote comes from internationally acclaimed Jamaican singer, songwriter, and musician Bob Marley. In this quote he is trying to tell us that herb (aka marijuana) is not a bad thing, but instead it is a good thing. It is recognized as a healing herb because of its many calming effects. Marijuana has what are called psychoactive chemicals, the main one being ‘tetrahydrocannabinol’ or THC for short. This is what causes the calming or healing effect of marijuana. Some of the medical uses for marijuana include cure or prevention of Glaucoma a serious eye disease, used by Aids and Terminal Patients to ease nausea and delirium, a natural Sedative and sleep aid if you use the Sativa instead of Indica, a natural nontoxic tranquilizer depending on dosage, and strain, and lastly it improves creativity in some for writing, speaking, drawing, painting, song writing, poetry, and has been used by very many college students to make typically boring subjects and professors interesting. Enables many students who have problems studying the ability to retain information and make it more interesting. Another reason that marijuana should be legalized is because it would vastly increase the amount of money that our government would have available. Our government spends around $7. 7 billion per year on the â€Å"war against marijuana†. If it were to be legalized then our government would make around $6. 2 billion per year, just from taxes. Even the poor would be able to afford marijuana as prices would drop considerably if it were to be legalized. It is estimated that inmates incarcerated on marijuana related offences costs our prison system about $1 billion annually. Legalizing marijuana would also relieve some of the taxes that taxpayers have to pay. Marijuana Prohibition Costs Taxpayers $41. 8 Billion A Year, according to a report from Forbes. It would also help the farmers that farm it. In California, marijuana is its most valuable crop. It brings in roughly $14 billion per year. California’s zip tie program aimed at regulating medical marijuana growing by charging permits for each plant raised $600,000 in revenue in for the Sheriff’s department in 2011. Legalizing marijuana would not just help the farming business. The city of Oakland, California raised $1. 3 million in tax revenue from medical marijuana dispensaries in 2011, 3 percent of the city’s total business tax revenue. The Sacramento News and Review saw a big boost in ad revenue when it offered advertising space for more than 60 medical marijuana dispensaries, enabling the publication to hire three additional employees. Illegal marijuana is estimated to be a $36 billion a year industry, which could increase to a $100 billion a year industry if it were to be made legal. One of the main reasons that marijuana is illegal is because of the safety concerns of it. Some people consider marijuana to be what is called a â€Å"gateway† drug. A gateway drug is a drug that once taken, leads to the user taking harder drugs such as crack, meth, and heroin. Although there is neither evidence to prove or disprove this theory, the so called â€Å"gateway† effect has only been observed in a small quantity of marijuana users. The high from marijuana might make some people lazy, but it exponentially increases their creative capability. Marijuana is also said to be very harmful to the children of pregnant women. Studies show prenatal exposure to marijuana can cause impaired neurological development in the unborn child. Because marijuana causes Distorted perception (sights, sounds, time, touch), problems with memory and learning, loss of coordination, trouble with thinking, and problem-solving it is harmful to drive after consuming it. Within a few minutes after smoking marijuana, the heart begins beating more rapidly and the blood pressure drops. Marijuana can cause the heart beat to increase by 20 to 50 beats per minute, and can increase even more if other drugs are used at the same time. Because of the lower blood pressure and higher heart rate, researchers found that users’ risk for a heart attack is four times higher within the first hour after smoking marijuana, compared to their general risk of heart attack when not smoking. It is also said that marijuana has a negative effect on your brain cells. But, a Harvard study showed that the negative effects of marijuana on your brain cells was nill. How to cite Why We Should Legalize Marijuana, Essay examples

Strategies for Marketing to Rural Customer - MyAssignmenthelp.com

Question: Discuss about the Strategies for Marketing to Rural Customer. Answer: Introduction Nokia Company is one of the worlds manufacturers of mobile devices with over a million customers in various parts of the world. The company, which was founded in the year 1865, has around 160 nationalities who are operating in more than 100 nations (Nokia, 2017). Its headquarters are currently in Espoo, Uusimaa Finland. As a telecommunications business enterprise, the business has been able to nurture its success from different sectors such as mobile devices, rubber boats and tires, cables, and infrastructure equipment for telecommunications. Over these years the company has contributed to serve different communication provides, enterprises, governments as well as consumers with its end to end range of products and services (Nokia, 2017). Most operations of this business are centered on the ideology of transforming the human experiences by shaping the future of communication technology. Through these diverse products, the company has been able to occupy larger bargaining capacity as well as abroad exposures to the customer base. Corporate Mission of Nokia Nokia has created a technology to connect the world. The corporate mission statement of Nokia is connecting people (Nokia, 2017). Nokia is trying to connect people designing new experiences to fulfill the demands of the customers. Nokia is committed to preserve the data as well as maintain integrity. The company is trying to keep the data cost low and connect the people through social media. Nokia is committed to preserve the data as well as maintain integrity. The company is innovating by a global nervous system, a web of interconnected intelligence that adapts and senses to the world. The main pursuit of the company is performance along with sustainability and integrity. Sources of competitive advantage To gain the competitive advantages and gain the benefits of economies of scale, core competencies and resources are important. The core competencies are the attributes that provide competitive benefits to Nokia. The company has several competencies but due to recent growth and success, the firm needs to monitor on the right and appropriate core competencies to beat the competitors in the world. The core competencies and resources include organizational culture, and research and development. The organizational culture is the effective tool to attract more customers in the international market. The value chain is also other source to run the business activities successful. The optimum utilization of resources can be done by maintaining core competencies within the organization. Along with this, innovative technologies are used by the firm to overcome the competitors (Kavitha Krishna, 2017). Marketing micro-environment and its influence The microenvironment refers to the internal environment of the company which can influence the business activities adversely. The microenvironment can be controlled and managed by the firm. The internal environmental factors include customers, suppliers, thegeneral public, distribution channels and competitors etc. These factors influence the performance and efficiency of Nokia. They can also affect the long-term success and growth of the firm. There is a close relationship between microenvironment and organization (Yam, 2016). These factors also help to build and develop reciprocal relationship with customers in the international market. The micro environment consists of the following. Suppliers: An important factor which affects the goals and objectives of the firm. Suppliers provide resources and products to the company. They also affect the strategy and policy of the firm. Market intermediaries: The intermediaries also affect the targets and growth of the firm. The marketing intermediaries include retailers, financial intermediaries, whole sellers and agencies. Customers: They are people who buy the products and services of the company. The customers influence the mission and vision of the company. Competitors:Rivals are the companies that manufacture the same products and services in the global market. Nokia should keep an eye on the strategies and policies of the competitors. Public: The public also influences the success and growth of the firm. Therefore, the company needs to focus on the internal environment in order to meet the long term targets and goals. Marketing macro-environment and its influence Macro environment affects the profit and revenue of Nokia. Therefore, the company needs to analyze and evaluate the macro environment. It is also known as an external environment which encompasses the following factors such as political, economic, socio-cultural, technological, legal and environmental factors (Grhan-Canli, HayranSarial-Abi, 2016). These factors influence the operation and trading activities of the firm negatively. The two major categories of the external environment have been discussed below. Political factors: These factors include rules and regulations related to the import, export, and production. The company needs to focus on the political factors to fulfill the needs and requirements of the customers in the global market. Economic factors: The economic factors include interest rates, demand, taxes, exchange rates and buying the power of the customers. All these factors affect the growth and success of Nokia. The firm needs to focus on these factors to hit the competitors in the international market (Nachbaur, 2016). Gap or opportunity identification SWOT analysis is an effective and dynamic tool to evaluate and identify the strengths and weaknesses of the competitors in the market. The firm must analyze and identify the risks and challenges of the market to achieve the mission and vision of the firm (Bohlin Inha, 2017). The SWOT analysis stands for strengths, weaknesses, opportunities, and threats which have been discussed below. Strengths Weaknesses Brand name is the biggest strength of Nokia. The products are available in the market in all the prices ranges. Nokia products are very easy to use. The mobile products are provided by the company have a much higher resale value compared to the other companies. After sale services are very poor. Poor designed smart phones. Some of the Nokia products are not for middle class and low class groups. Opportunities Threats The company can expand and grow its market globally. The demand of the Nokia smart phones are increasing. High competition exists in the global market. Iphones popularity and Samsung and other competitors affect the sale of the company. Summary of proposed strategies Nokia is trying to capitalize its position as a market leader in mobile devices and build up the position in the new market. Nokia wants to become the leading player in the global mobile communication market. Nokia has built its wireless communication infrastructure in lower penetration market. The company has developed various mobile multimedia devices, solutions and applications with the other collaborators and the customers who are trying to compel the multimedia experiences to the consumers. Nokia is trying to capture the profitable segments of the market by offering the services and products designed to help the companies. The company wants to capitalize on the needs of mobile connectivity and mobility in their operations (Aggrawal et al., 2016). Nokia also wants collaboration with the systems and the technology in integration companies. Segmentation approach is effective in strategic planning and it helps to utilize the resources. Nokia is one of the leading company which is pr acticising multisegment targeting. Nokia has segmented the market through geographic, demographic and psychographic segmentation (Muller Bevan-Dye, 2017). The company must closely monitor the country before expanding its business in any particular country. The perception of the customers, values and religion must be taken into consideration before entering into the global market (Aggrawal et al., 2016). The target market segment of Nokia consists of that customer group who focuses on the different marketing efforts. Nokia has targeted the market for two reasons i.e. to gain profit and to aim those consumers who are not technological savvy. Nokia positions itself as a market leader in providing various facilities in a single handset at an affordable price compared to its competitors. The marketing mix of Nokia comprises of the 4p approach. The company uses price-skimming strategy and it also offers cash allowances. Nokia must also try to build up more warranty and service centers to satisfy and fulfill the needs of the customers (Kavitha Krishna, 2017). The company manufactures a wide range of headsets to fulfill the needs of diverse and wide targeted segments. Nokia along with their competitor is able to charge higher prices for its products because of the benefits and brand image which are received by the customers. The brand image of Nokia acts as a self promoting tool and the company is trying to establish themselves in the market to add value to the products. Segmentation / target market strategy and justification Market segmentation is the process of separating the market into identifiable or similar segments. It also helps the marketers to differentiate between the marketing mix that well be more attractive for the particular segment of the people. Nokia is using the regional approach to attract the local population and to gather trust and respect. Nokia has also opened the flagship stores in Asian and middle eastern countries to attract the customers with the latest innovations and to provide quality support services. Nokia has appealed to the customers of all ages and income categories, different religion, occupation and family cycles (Kavitha Krishna,2017). Moreover, Nokia has also targeted the women segment and majority of its mobile series has pink or golden colour. Nokia Roxo was designed for the women counterpart and the young teenage girls. The logo of Nokia Roxo was Treat her like a lady which highlighted that woman must prefer to use this phone rather than purchasing unisex mobile s. Moreover, Nokia also includes the tastes of the corporate and the working class people. The company has launched different models of the mobile devices to attract the customers with different lifestyles. The customers of Nokia have strong loyalty for the products of the company because they find the best quality of the product in accordance with the price paid for it. Nokia also kept its targeted market excited with the new range of products and services. The ability of the company to meet the expectations of the customers is regarded as the major goal of the company (Santoki Thomas, 2017) The target market of Nokia is the people of the age group between 16-60 years. Nokia has targeted the Indian market. The company is also trying to expand its sales in the rural market of India. Nokia is trying to work with the various content and service providers who can deliver information on agriculture weather and price for the people of the rural areas. It has been found that the large Indian mobile market service providers are targeting the rural areas by manufacturing low cost handsets (Santoki Thomas, 2017). Nokia has targeted three types of consumer segments such as premium, middle class and the common mass. The mobile handsets that are manufactured by Nokia are of low cost or cutting edge technology. Moreover, the products of Nokia are adopted according to the particular market situation. Nokia has also used two distinct type of branding strategy. This is because the consumers in the target market consists of two types of customers such as economy seeker and upscale buyers . The upscale buyer has built the brand with the high-end multimedia handsets. On the other hand, the economy seeker in the upcoming market has focused on branding strategy and it focuses on economical handsets (Hacklin, Bjrkdahl Wallin, 2017). Intended positioning (value proposition) and justification Value proposition helps in describing the products and services that are regarded as the best option for the customers. People will not be willing to purchase the product if the company does not have a strong value proposition. Nokia is losing its customer base in comparison with its customers and thus this has played an important role in capturing the share in the market. Although the company is one of the major leader in the market share, but it is losing its customers in the market every year (Santoki Thomas, 2017). The top global competitors of Nokia are Samsung, Motorola, white Box and Google. The major factor that has made a tough competition between Nokia and its competitors are the low pricing of the products,, production of a wide range of products , better and improved marketing strategies, continuous innovation of better technology and the various applications in the mobile industry. This has helped to satisfy the demands of the customers globally. The financial position of the company is much better than its competitors. It has more than one-third control in the market share over its competitors. It has been found that the company has more than 63% share in the global market (Aversa, Haefliger Reza, 2017). Nokia has made improvements in the applications and the games section of their mobile handsets. Nokia Corporation is committed for the provisions of different products. The products of Nokia are preferred by the general mass compared to the products of other brands. Nokia has also made further improvements in the innovation of solutions and devices for imaging. The company has also provided different solutions on the other network providers (Aversa, Haefliger Reza, 2017). Nokia also uses symbian technology in the mobiles and this is related to the working of the computer because of its high level of multi-tasking features. The company also takes advantages of the touch screen technologies while manufacturing different models. Nokia has also made advancement in its technologies by signing partnership deals with the other IT companies such as Yahoo. Nokia has also planned to increase the storage space in the mobile phones so as to fulfill the requirements of the customers who requires high mobile space in their mobiles. It has been found that Nokia is slow in meeting or upgrading to different technological changes compared to the other brands. It has also improved in its business environment by signing deals with various companies to deliver better and improved service for the mobile users. The company must change its technology and make further improvements to improve its market share (Wang, Hedman Tuunainen, 2016). the diagram shown below depicts the positioning map of Nokia Proposed marketing mix strategies Product Nokia has launched a huge number of setsin acost effective price. It has also gathered brand personality and the market share has improved to 35% because of its quality andlong lasting products. There are various designs of the set and it is available at a much affordable price compared to its competitors. Moreover, each set has own features of its own. Nokia has launched the first phone withantenna, first in-built camera, changeable faceplateand chat functions. Moreover, product segmentation also plays an important in the mobile market to reach all the consumers (Santoki Thomas, 2017). The mobile phones of Nokia are divided into three categories such as multimedia line, business line and connectline.Business line refers to those mobile phones that possess priority functions and various applications of time management. On the other hand,multimedia line is targeted for the youth that enables them to watch videos, listen to music and connect to various features such as large capacity hardware and navigation. The users ofconnect line category do not have disposable income and they are not willing to pay higher prices for the products. The devices are equipped with special technological features and they look standard and stylish compared to its competitors mobile. Research has identified thatthe consumers must make their decisions in accordance withthe own brand and preference. Moreover, the consumers also view the brand as an important part of the product and thus this helps to add value to the particular brand. Nokia must also extend the warranty of the product (Naidu, 2017). Price Nokia must understand the demand of the consumers for various portable multifunction devices. Nokia sets the price of the product by comparing with its competitors. The company has mobile sets of all variations i.e. from higher to lower price group and it depends on the customers needs and position in the market. The factors that affect the price of Nokia phones are the cost of products, competition and customer demand (Dhakar, Tripathi Rathore, 2017). The company sells the products at a much higher price in order to gain profit. This helps to reimburse the cost of research and development and the cost of development. The company reduces the price of the product at the beginning in accordance with the price of its competitors. Nokia is also trying to gain competitive advantage in the market The company has specialized in offering cash allowances to their valuable customers. Nokia uses price skimming strategy and ensures that the customers purchase the product throughout the entire p eriod after it has been launched in the market. Nokia sets the price initially higher and later with the passage of time, they reduce the price of the product.The company must use the brand cycle method to set the price of its product. This model sets different price of the product based on the life cycle of the product. Nokia sets the price after conducting market research on the consumers and there advancement in technology (Dhakar, Tripathi Rathore, 2017). Place Nokia must contact directly the consumers directly and the company must use more distribution channel to reach out to the customers and sell their devices. People can purchase the Nokia handsets from all over the country. The distribution strategy has focused on the urban population. Moreover, in order to become competitive in the market, the company has reformulated the distribution strategy focusing on the rural areas which were stated by the local competitors earlier. The company has chosen its local business agent based on the 5C principle. This will help the company to decide whom it will choose for credibility, channel, capital and management. It is important to pay more attention to the marketing network and this will help to invest in the intensive marketing strategies (Dhakar, Tripathi Rathore, 2017). Nokia has also chosen a new channel pattern known as FD that had the ability to change or transfer the provincial agent into different types of fund platform. This has also he lped in saving intermediate links. This has helped Nokia to gain monopoly and thus acquire the ability of direct supply. Promotion Promotion is necessary to increase the sales and publicity. The company has printed advertisements for the promotion of products. The company has emphasized on the famous slogan connecting people to build relationships, collaborate and communicate. This will also attract the customers and the company will invite famous spokesperson or actors for the promotion of its product. The operators and the retailers will carry out the sales promotion for improving the sale of the mobile phones. Sometimes, the company also does joint promotions with the credit card companies and the bank. The mobile phone operators also offer campaign for the phone lines and the mobile phones for promotions. On the other hand, public relations play a vital role the promotion strategy of Nokia. The company has supported some social programs such as charities and sponsorship programs. Social media is regarded as the fastest and the easiest cost effective way of publishing the news for the global audience. Nokia must use Facebook fun page and YouTube videos to deliver the message to the audience. The company has also undertaken a wide number of promotional activities to sell its products. The company has also sponsored in many cultural activities such as in sports events and sports team for the promotion of its products (Aggrawal et al., 2016). Conclusion Therefore, it can be concluded that the most objective of the company to become the leader in the mobile industry. The marketing strategies undertaken by the company will help to create awareness among the customers and the products offered by the company. The tagline of Nokia connecting people highlights that the product has the same preference and it helps to connect people. Nokia operates worldwide and it provides wired network infrastructure and wireless communication between the people. The micro and the macro environmental factors played an important role in the marketing strategy adopted by the company. Nokia must concentrate on the core competencies and hence try to capture the market. The company has also identified the different categories of buyers who prefer to purchase the handsets of Nokia by examining their psychographic, demographic and behavioral difference. It can be concluded that the brand name of Nokia was sufficient to increase the sales, advertising strategies and the marketing process. Nokia must try to overcome its weakness and try to grab the opportunities. This will help the company to dominate its competitors. The company must focus on the competitive advantage of its rivals rather than focusing on advertising. Thus, it can be said that the company is trying to secure its position and becoming a market leader in the smart phone industry. References Aggrawal, D., Bansal, G., Anand, A., Papic, L. (2016). Types of Customers surrounding a brand: A classification based on correspondence analysis.Communications in Dependability and Quality Management-An International Journal, Serbia,19(1), 5-17. Aversa, P., Haefliger, S., Reza, D. G. (2017). Building a Winning Business Model Portfolio.MIT Sloan Management Review,58(4), 49. Bohlin, S., Inha, E. (2017). Book review: Tools and concepts for strategic decision making on Market Intelligence. Dhakar, G., Tripathi, S. Rathore, N.S.(2017) Redefining Marketing Mix for Digital Marketing.Pacific University Journal of Social Sciences, p.26. Grhan-Canli, Z., Hayran, C., Sarial-Abi, G. (2016). Customer-based brand equity in a technologically fast-paced, connected, and constrained environment.AMS review,6(1-2), 23-32. Hacklin, F., Bjrkdahl, J., Wallin, M. W. (2017). Strategies for business model innovation: How firms reel in migrating value.Long Range Planning. Kavitha, T. C., Krishna, B. S. V. S. R. (2017) 4AS MARKETING APPROACH BY FMCGS TO TAP INDIAN RURAL MARKETA REVIEW. Muller, R. A., Bevan-Dye, A. L. (2017). Reliable Nokia-Brand Personality Perceptions of the Finnish Communication Giant. InCountry Experiences in Economic Development, Management and Entrepreneurship: Proceedings of the 17th Eurasia Business and Economics Society Conference(pp. 785-796). Springer International Publishing. Nachbaur, A. (2016). Nokia Strategic Analysis. Evaluation of the decision to return to the mobile telephone market. Naidu, A. (2017). Strategies for Marketing to the Rural Customer in India: The 4 As Model of Rural Marketing.Journal of Rural and Industrial Development Volume,5(1). Nokia. (2017).Our history | Nokia. [online] Available at: https://www.nokia.com/en_int/about-us/who-we-are/our-history [Accessed 12 Nov. 2017]. Santoki, M.A.A. Thomas, M.R.(2017). Service Innovation in selected Firms with reference to Indian Telecommunication Industry for Sustainability. Wang, J., Hedman, J., Tuunainen, V. K. (2016). Path creation, path dependence and breaking away from the path: re-examining the case of Nokia.Journal of theoretical and applied electronic commerce research,11(2), 16-27. Yam, Y. (2016). The influence of macro and micro-environmental factors on the consumption of mobile phones and marketing strategies.